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WTM London to explore frictionless travel tech
The World Travel Market London Technology Track sessions this year will focus on frictionless tech.
Discussions will revolve around how suppliers can address the challenges of seamless booking and payments.
Technology sessions are timetabled across the three days of this year’s event, with the Technology Summit taking place from 10:00am to 1:15pm on the opening day on the Purple Stage.
The programme has been organised by WTM’s recently appointed technology advisor Timothy O’Neil-Dunne, currently principal at T2Impact, a travel industry analysis and consulting firm.
The session includes a fireside chat with Alfonso Paredes, president of Expedia Group’s Private Label Solutions business.
He is responsible for the B2B side of the business which gives companies the ability to sell travel via access to Expedia Group’s technology and supply.
Paredes will lead a session centred on the importance of the customer’s digital experience and the future intersection between AI and loyalty schemes.
There will also be a panel discussion around how effectively, or not, the industry engages with the traveller.
The Tech Track also features a start-up competition, scheduled for Tuesday afternoon.
O’Neil-Dunne said: “I’m delighted that WTM London has given me the opportunity to try something different.”
“I will be addressing the ‘apocalyptic inefficiency’, as I see it, across the industry and explore the tech we need to tackle this.”
WTM London 2024 takes place from 5 – 7 November at ExCeL London
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Learn more about : WTM – World Travel Market ( United Kingdom )
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