breaknewsimg

Own a word, own the world

Ian Jarrett - Aug 30, 2024

by Yeoh Siew Hoon So you want to be a global brand? Here are some tips from John Quelch, Senior…

breaknewsimg

Kyoto to offer winter specials

Ian Jarrett - Aug 30, 2024

KYOTO - The City of Kyoto will undertake a campaign starting in December and ending in March in a bid…

breaknewsimg

Accor to revive Pullman brand

Ian Jarrett - Aug 30, 2024

PARIS – Accor's worldwide launch of Sofitel’s new positioning is scheduled for October 2007. The brand is being repositioned in…

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Sponsors back British Travel Awards

Phil Davies - Aug 30, 2024

The British Travel Awards will take place on November 15 – the last night of World Travel Market - recognising…