Emirates will launch flights to Madagascar later this year. Four flights a week will operate from 3 September 2024, connecting Dubai with Antananarivo via a linked service with the Seychelles. The Madagascar flight times have been scheduled to optimise connections to and from key cities in Europe, the Far East, West Asia and the Middle East. Flights will operate every Tuesday, Thursday, Saturday and Sunday. The Madagascar flights via the Seychelles also enable two centre Indian Ocean holidays. Tourism is a key part of Madagascar’s economy, which is targeting welcoming one million tourist arrivals by 2028. The airline is also in discussion with Air Madagascar to offer further global connectivity. Adnan Kazim, Emirates’ Chief Commercial Officer said: “Madagascar has historically been underserved, despite growing appetite from travellers. Emirates understands the importance of offering customers efficient connectivity and premium travel experiences.” “This new Antananarivo-Dubai route represents a significant step forward for the development of tourism and trade between the two countries,” said H.E Manambahoaka Valéry Ramonjavelo, Madagascar’s Minister of Transport. Madagascar is the world’s fourth largest island, offering white sandy beaches, rainforests and three World Heritage UNESCO sites. Madagascar flights will be served by three-class Boeing 777-300ER jets with 8 First Class suites, 42 Business Class suites and 310 seats in Economy.   

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Emirates has joined IATA’s Turbulence Aware Platform. It becomes the first airline to integrate the IATA platform with the latest version of Lido mPilot, the mobile navigation solution developed Lufthansa Systems. The integration collates a wealth of data that can make up-to-the-minute, accurate turbulence information and forecasts for pilots. In conjunction with the IATA Turbulence Aware Platform, the airline has equipped more than 140 aircraft with the required onboard software. This enables aircraft to automatically share turbulence reports with all airlines contributing data to the platform. All new aircraft joining the Emirates fleet in the coming years, such as the Airbus A350 and Boeing 777-9, 777-8 and B787, will be enabled to participate in the program. Captain Hassan Alhammadi, Divisional SVP, Flight Operations at Emirates said: "We're proud to contribute data around turbulence through our Middle East network and extensive links across Africa, Asia, Australia, and other regions.” "It will help build sophisticated industry knowledge to effectively manage turbulence and evolving weather patterns with even more precision." IATA's Turbulence Aware is a global, real-time information resource for pilots and aviation professionals to manage and mitigate the impact of turbulence. Turbulence is the main cause of passenger and crew injuries and often leads to higher fuel usage. Lido mPilot is a mobile navigational charting application from Lufthansa Systems and has been configured based on Emirates' specific operations. Lido mPilot provides pilots with easy access to terminal charts, a dynamically generated enroute map, and an Airport Moving Map.   

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The Emirates Group just posted a new all-time record airline profit, as well as best ever revenue, and cash balance levels. Both Emirates and dnata saw significant profit and revenue increases in 2023-24. For the financial year with ended in March 2024, the Emirates Group posted a record airline profit of AED18.7 billion (US$ 5.1 billion), up 71% compared to last year. Group revenue was AED137.3 billion (US$ 37.4 billion), an increase of 15% over last year. Cash balance was AED47.1 billion (US$ 12.8 billion), which is the highest ever reported. In the last two years Emirates Group has clawed back all its pandemic era losses. In 2023-24, the Group collectively invested AED8.8 billion (US$ 2.4 billion) in new aircraft, facilities, equipment technology to support its growth plans. The total workforce grew by 10% to 112,406 employees, as Emirates and dnata continued recruitment activity to support expanded operations. 

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Emirates is set to restart daily Phnom Penh flights starting 1 May. The service is routed via Singapore. Tickets can be booked online through www.emirates.com or via travel agents. Adnan Kazim, Emirates’ Deputy President said: “The resumption of our Phnom Penh services demonstrates our commitment to strengthening our Southeast Asian network.” "We thank the Cambodian and Singaporean authorities for their support in establishing this new route.” The service will be operated with a three-class Boeing 777-300ER aircraft. The Phnom Penh flights offer 8 First Class private suites, 42 lie flat seats in Business Class and 310 in Economy Class. Capital Phnom Penh is noted for its heritage sites and tourist attractions including the Royal Palace with the Silver Pagoda, and the National Museum. Through its daily services to Phnom Penh and agreement with Cambodia Air, Emirates passengers can connect easily to Siem Reap, the gateway to the iconic Angkor Wat temple complex.   

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Emirates has inked a new marketing partnership with Tourism Western Australia. Responding to demand especially from the UK, Emirates has expanded capacity for its Dubai to Perth route with the airline late last year restarting a second daily service. Emirates says it has experienced a 26% surge in UK passengers served in the past year. Emirates and Tourism Western Australia will collaborate on joint marketing campaigns. It will promote opportunities for travellers to explore the many national parks, culture and wildlife experiences across the state. Travellers seeking Aboriginal culture can head to the Murujuga National Park which is nominated for a UNESCO World Heritage-listing and home to the world’s largest collection of petroglyphs. Kimberley cruising is a major draw for expedition cruisers and welcomed new luxury operators Seabourn and Scenic. Emirates says there is strong demand for long-haul travel in comfort, with a 40% increase in Business Class bookings to Perth in 2023. The airline is currently undergoing an extensive multi-billion dollar retrofit programme. Premium Economy bookings to the region have increased 109%. 

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Emirates and the National Basketball Association (NBA) have inked a multiyear global marketing partnership. It sees the Gulf carrier become the Official Global Airline Partner of the NBA. The collaboration also makes Emirates the inaugural title partner of the NBA Cup, previously named the NBA In-Season Tournament. As the first title partner of the Emirates NBA Cup, the global airline will be featured through a co-branded Emirates NBA Cup event logo. There are co-branded promotions planned across the NBA’s social media community and in-arena signage throughout the Emirates NBA Cup Semifinal and Championship games starting next season. The Emirates logo will also be featured on all NBA referee jerseys, starting with the 2024 NBA All-Star Game on 18 February. “We are proud to establish a global marketing partnership with the NBA,” said Sheikh Ahmed bin Saeed Al Maktoum, Emirates Group CEO. “We are excited to work with one of the most prestigious professional leagues.” The sponsorship will also allow Emirates to enjoy a presence at other marquee league events, including as a partner of NBA Crossover – a fan event at NBA All-Star – and as the presenting partner of the NBA Finals Legacy Project. Emirates branding will also be visible through virtual in-arena signage and on top of the backboard during nationally televised NBA games. Fans will have the opportunity to watch NBA content on all Emirates flights via the airline’s inflight entertainment system. The marketing partnership will also allow NBA fans to purchase a wide range of official NBA merchandise, including basketballs, sportswear and vintage collectibles, with co-branded collaborations to follow. The merchandise will be sold at the official Emirates Store at Emirates’ Headquarters in Dubai and online at www.emirates.store. Emirates currently offers services to 12 US gateways. 

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Emirates is ramping up capacity on Australia flights. The Gulf carrier will upgrade its second daily flight between Dubai and Brisbane to an A380 starting from 1 October. Emirates is also adding a second daily service between Dubai and Perth operated by a Boeing 777-300ER starting from 1 December. The airline’s recent forward booking data shows strong demand in long haul bookings departing from the UK to Australia, including Brisbane and Perth. Based on Emirates’ forward booking data for 2024, the airline has also reported an uptick in Premium Economy bookings on long-haul Australia flights. Premium Economy outbound bookings from the UK to Australia are up 18%, while inbound bookings from Australia to the UK via Dubai are up 29%. Emirates’ four-class A380 currently serves 12 destinations worldwide, including Sydney and Melbourne. 

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Emirates is bolstering its South Korea footprint with more Seoul flights. It is ramping up Seoul airlift with three additional weekly flights starting 19 February 2024. The new flights will operate on Mondays, Wednesdays and Fridays on a Boeing 777-300ER aircraft. Emirates' additional services will increase the capacity on flights between Dubai and Seoul by more than 1,000 additional seats each week. The additional Seoul flights will provide 45 tonnes of additional cargo capacity between Dubai and Seoul. Emirates launched services to Seoul in 2005 and currently operates a daily Airbus A380 service from Dubai. With the additional services, the airline will serve Seoul with 10 weekly flights.

Emirates is the first airline to operate an A380 demonstration flight using 100% sustainable aviation fuel. The flight took off from Dubai with one of four engines powered on 100% SAF, helping demonstrate its potential as a drop-in replacement. SAF is currently capped at a 50% blend limit in engines for commercial flights. Airbus, Engine Alliance, Pratt & Whitney, Neste, Virent and ENOC worked on the testing, technical assessments and data analysis for the flight. The 100% drop-in sustainable aviation fuel used on the flight includes renewable aromatics which closely mimics conventional jet fuel. The flight carried four tonnes of SAF, comprised of HEFA-SPK provided by Neste (hydro processed esters and fatty acids synthetic paraffinic kerosene). Adel Al Redha, COO, Emirates said: "This is another proud moment for Emirates and our partners, as we put words into action.” “This marks another significant step in validating the use of SAF." Earlier this year, Emirates successfully completed the first 100% SAF-powered demonstration flight in the region on a Boeing 777-300ER. Julie Kitcher, Airbus EVP, Corporate Affairs said: "Seeing Emirates flying the world's largest airliner, powered by an engine running on 100% sustainable aviation fuels is a symbolic moment.” Emirates recently expanded its partnership with Neste for the supply of over three million gallons of blended SAF in 2024 and 2025 for flights departing from Amsterdam Schiphol and Singapore Changi airports.

Gulf carrier Emirates has signed a major new aircraft order for Boeing long range aircraft. The airline opened the Dubai Airshow 2023 with a big order for 95 additional wide-body aircraft. It takes its total order book to 295 aircraft. Emirates committed to additional Boeing 777-9s, 777-8s, and 787s, worth US$ 52 billion at list prices. CEO HH Sheikh Ahmed said: "These additional aircraft will enable Emirates to connect even more cities, supporting the Dubai economic agenda D33.” “By the early 2030s, we expect the Emirates fleet to be around 350-strong." Emirates is already the world’s largest operator of Boeing 777 aircraft It has signed firm orders for 55 more, taking the airline’s 777 order book to a total of 205 planes. Emirates also confirmed an order of 202 GE9X engines for the new 777X aircraft. From its previous order of 115, the first 777-9 is expected to join Emirates’ fleet in 2025. Emirates is also set to be one of the launch customers of the 777-8 model, with first deliveries expected in 2030. HH Sheikh Ahmed added: "The 777 has been central to Emirates’ fleet and network strategy of connecting cities on all continents non-stop to Dubai." Emirates has also updated its previous order of 30 Boeing 787-9s, increasing it to a total of 35 Dreamliners made up of 15 Boeing 787-10s, and 20 Boeing 787-8s.

The Emirates Group just announced its best-ever half year airline profit. It reported a net profit of AED10.1 billion (US$ 2.7 billion), easily surpassing last year’s record half-year profit. Group revenue was AED 67.3 billion (US$ 18.3 billion) for the first six months of 2023-24, up 20% from last year. This was driven by strong demand across all regions. So far, Emirates has repaid AED9.2 billion of its Covid-19 related loans. Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, said: "The Group has surpassed previous records to report our best-ever half-year.” “This is a tremendous achievement that speaks to the talent and the commitment within the organisation, and the strength of our business.” The number of employees grew 6% compared to six months ago to a total of 108,996. Both Emirates and dnata have ongoing recruitment drives.

The first Emirates flights powered with sustainable aviation fuel by Shell Aviation recently took off from Dubai. Shell has supplied 315,000 gallons of blended SAF for use at the airline’s hub in Dubai. It marks the first supply of SAF to Emirates in Dubai. The blended sustainable aviation fuel was comprised of 40% neat SAF and 60% conventional Jet A-1 fuel. It requires no modifications. In its neat form, SAF can reduces greenhouse gas emissions by up to 80%. Emirates has also been tracking the delivery, use and environmental benefits of SAF through Avelia, Shell Aviation’s blockchain powered solution. Sir Tim Clark, President of Emirates said: "We’re pushing ahead with proactive measures to enable more sustainable flying now and in the future,” “Powering flights from our Dubai hub is just one of the steps we’ve taken to reduce emissions." Emirates and Shell signed a MOU earlier this year to explore around sustainable travel and technology-driven travel experiences. Emirates and Shell agreed to jointly evaluate travel emissions for Shell’s business travel requirements. The airline is currently using the Avelia platform to enable transparent tracking of the environmental benefits of SAF. This year, Emirates announced a $200 million fund for research and development (R&D) projects focused on reducing the impact of fossil fuels in commercial aviation. Emirates operated the region’s first 100% SAF-powered demonstration flight in January.