Norse Atlantic Airways, the affordable long-haul airline, is excited to announce a new partnership with Air Promotion Group (APG) to expand the distribution of its ticket sales. Through this collaboration, Norse Atlantic's flights are now available across the Global Distribution Systems (Amadeus, Sabre, Travelport) via the APG Interline E-Ticketing (IET) system and on APG's B2B platform, APG Connect, providing greater convenience for travel professionals to book and manage flights.  

This strategic integration marks a significant milestone in Norse Atlantic’s expansion of its global presence. (N0/Z0)The partnership extends Norse Atlantic’s reach by optimizing the airline’s sales channels through even more preferred ticket channels, offering the airline’s affordable fares, comfort and quality service across a wide network of trade travel partners worldwide.

  Through this agreement, Norse Atlantic now sells its flights under a pseudo codeshare agreement that is distributed across all major GDS platforms worldwide, including Amadeus, Sabre, and Travelport. By utilizing APG IET platform, Norse's flights are displayed under the A1 code in the GDS, making them fully bookable and sellable on APG’s global stock (GP-275) by IATA and non-IATA agents. This approach maximizes distribution capabilities, reaching travel agents and corporate clients across the globe. Additionally, these flights are also available through APG's B2B platform, APG Connect, allowing travel agencies easy access to book tickets on Norse’s network through a convenient and centralized platform.   The virtual integration also supports Norse Atlantic’s broader strategy to maximize the use of its fuel-efficient Boeing 787 Dreamliner fleet. It aims to ensure high seat occupancy and maintain efficiency, benefiting both peak and off-peak travel periods.   "Our APG partnership is a key step in our strategy, expanding how we connect with our passengers through the GDS system. We are excited to know many future trade partners will embrace this solution, making it possible to offer comfortable travel experiences at more affordable fares on our flights across our Economy, as well as our Premium class, which offers a superior experience for corporate travelers who value comfort and appreciate more budget friendly fares", said Bård Nordhagen, Chief Commercial Officer at Norse Atlantic Airways.   Ophélie Cherdrong, Executive Product Director of APG IET, expressed her enthusiasm about this partnership, stating, “We are very excited to welcome Norse Atlantic Airways to the APG network. The integration of their flights into our IET platform will significantly enhance their global distribution, empowering IATA and non-IATA travel agents and customers worldwide to book Norse flights with ease. This partnership will undoubtedly support Norse in reaching new heights and developing its sales across the world. We are proud to be part of their growth strategy and help them achieve greater success.”   Passengers can expect a relaxed journey on Norse Atlantic’s modern Boeing 787 Dreamliners, which are equipped with state-of-the-art entertainment systems at every seat. For those seeking additional comfort, Norse Atlantic’s Premium cabin offers industry-leading amenities, including 43” seat pitch and 12” recline for a spacious, comfortable experience.   Norse Atlantic offers three fare options to cater to different travel needs: Light, Classic and Flextra. Light fares provide great value, Classic adds flexible options and extra services, while Flextra includes maximum baggage allowance, two meals, and increased ticket flexibility.

  Popular winter-getaway destinations with increased flight availability are now open for booking on www.flynorse.com through March 2026, giving travelers the perfect chance to plan ahead and lock in low fares for unforgettable experiences next winter.     Norse Atlantic Airways, the pioneering, affordable long-haul airline, is thrilled to announce the extension of its 2025-2026 winter schedule, offering travelers more options to escape to exciting destinations during the colder months.   The updated schedule from London Gatwick includes expanded services to New York, Orlando, and Cape Town. Whether you’re drawn to the energy of New York, the attractions of Orlando, or the warmth of Cape Town, Norse Atlantic Airways has your winter travel covered.   Book Now Your Sunny Adventures for Winter 2025-2026:   

• London to New York – Up to 6 weekly flights, with fares starting from £342 return, including all taxes and fees.
• London to Orlando – Up to 4 weekly flights, with fares starting from £463 return, including all taxes and fees.
• London to Cape Town – 3 weekly flights, with fares starting from £689 return, including all taxes and fees.

All flights are available for booking on www.flynorse.com.   Plan Your Winter Getaway for Less    With the extended 2025-2026 schedule, Norse Atlantic Airways continues to solidify its reputation as a preferred carrier for travelers seeking affordable winter escapes.   “Our goal is to make travel both enjoyable and accessible. We are excited to offer these popular destinations through March 2026. By planning ahead, our passengers can take advantage of our low fares and start looking forward to a memorable winter”, said Bjørn Tore Larsen, CEO and founder of Norse Atlantic Airways.   The Norse Atlantic Experience: Comfort and Affordability    Passengers can expect a relaxed and comfortable journey on Norse Atlantic’s modern Boeing 787 Dreamliners, which are equipped with state-of-the-art entertainment systems at every seat. For those seeking additional comfort, Norse’s Premium cabin offers industry-leading amenities, including 43” seat pitch and 12” recline for a spacious, comfortable experience.   Norse Atlantic offers a range of fare options to suit different travel needs:  

• Light – Great value fares with essential options
• Classic – Flexible options with added services
• Flextra – Maximum baggage allowance, two meal services, and ticket flexibility

  Economy Light bookings now include a 10kg carry-on bag and a personal item for added value, and bookings made directly on flynorse.com provide the best flexibility and service. For third-party bookings, different rules may apply.

Norse Atlantic Airways is launching a new route connecting London Gatwick to Las Vegas. Las Vegas flights begin on 12 September 2024, with three flights a week. “We are excited to introduce this new route from London Gatwick to Las Vegas, a unique city that offers an abundance of entertainment, dining, and recreational options to suit every taste,” said Bjorn Tore Larsen, Norse CEO. As well as the bright lights and casinos, Vegas unlocks unique outdoor adventure at the Grand Canyon, Red Rock Canyon, and Valley of Fire State Park. Stephanie Wear, VP Aviation Development, London Gatwick said: “Las Vegas is a popular leisure route and it’s fantastic to see direct flights return from September for the winter season.” Las Vegas flights are available to book now on www.flynorse.com. Norse Atlantic operates an all-Boeing 787 Dreamliner fleet with economy and Norse premium seating. It offers a choice of Light, Classic and Flextra fares. Flextra includes the maximum baggage allowance, two meal services and increased ticket flexibility.  

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Norse Atlantic Airways, the pioneering affordable long haul airline, is excited to announce the commencement of ticket sales for its newest route connecting Athens, Greece, to New York JFK. This new service is poised to meet the surging demand among American travellers seeking to explore the enchanting landscapes and cultural treasures of Greece. With an increasing number of Americans expressing a keen interest in discovering the beauty of Greece, Norse Atlantic Airways recognises the need for a seamless, direct and affordable convenient travel solution. The Athens to New York JFK route promises to fulfill this demand, providing a gateway for travellers to experience the rich history, picturesque islands, and warm hospitality that Greece is renowned for. Athens International Airport offers unparalleled connectivity and world-class facilities, the airport ensures a smooth and enjoyable journey for passengers transiting between the United States and across the Greek islands. This connection not only opens doors for tourism but also enhances cultural and economic ties between the two nations. “We are thrilled to announce the commencement of ticket sales for our Athens to New York JFK route. This launch underscores our commitment to meeting the evolving travel needs of our passengers. We believe this route will not only cater to the demand for travel to Greece but will also create opportunities for cultural exchange and business collaborations between these two vibrant destinations,” said Bjorn Tore Larsen, CEO and Founder of Norse Atlantic Airways. On behalf of Athens International Airport, Ioanna Papadopoulou, Director, Communications & Marketing said:” We are very excited with Norse Atlantic Airways’ announcement for the launch of their Summer 2024 direct operations on the Athens – New York / JFK route. This is a truly spectacular development for our airport, our city and our country, enhancing connectivity and offering a wide range of traveling options to the wider public. The US has traditionally been the most dynamically developing market for Athens and especially in 2023, passenger numbers between ATH and all US destinations have been soaring, demonstrating double digit increases vs the pre-pandemic era, with New York topping the list. We are absolutely certain that the route will be a tremendous success, as passengers will enjoy the excellent product offered by Norse Atlantic Airways. We are committed to working closely together in order to substantially contribute to and enhance the successful performance of this new route.” Norse Atlantic exclusively operates modern Boeing 787 Dreamliner aircraft. The cabin offers passengers a relaxed and comfortable travel experience with each seat including a personal, state-of-the-art entertainment experience. Our Norse Premium cabin offers an industry leading 43” seat pitch and 12” recline, allowing passengers to arrive at their destination feeling refreshed and ready to explore their destination. Norse Atlantic offers two cabin choices: Economy and Norse Premium. Passengers can choose from a simple range of fares, Light, Classic and Flextra, that reflect the way that they want to travel, and which options are important to them. Light fares represent Norse’s value option, while Flextra fares include the maximum baggage allowance, two meal services and increased ticket flexibility. For further information and to book visit www.flynorse.com

Scandinavian low-cost long-haul airline Norse Atlantic Airways celebrated inaugural San Francisco and Los Angeles flights from London. They are the fifth and sixth destinations to the US from its London base and adds more low cost capacity to the west coast. “Norse Atlantic is now the largest long haul operator to the US from London Gatwick,” says Bjørn Tore Larsen, Norse Atlantic CEO. “We are proud to offer an affordable and convenient way to explore these two iconic cities.” Los Angeles flights from London Gatwick operate daily, while flights to San Francisco operate three times a week. Norse Atlantic exclusively operates a fleet of Boeing 787 Dreamliner aircraft. Norse Atlantic offers two cabin choices, Economy and Norse Premium. Fares are Light, Classic and Flextra, with the latter offering the maximum baggage allowance, two meals and increased ticket flexibility. The airline's first flight took off from Oslo to New York in June 2022.

Norse Atlantic Airways is eyeing expansion into Asia with Thailand flights. Following the launch of New York-Paris flights, the carrier could operate winter season flights from Europe to Asia. CEO Bjorn Tore Larsen said Thailand flights are on the radar. It would be its first foray into Asia. Although Norse only operates point to point journeys, its partnership with Dohop could offer through ticketing to Asia from the US. Dohop provides virtual interlining services with other airlines.

Norse Atlantic is added more summer US flights from London Gatwick. Norse is launching nonstop flights to Los Angeles, San Francisco, Washington, D.C. and Boston. They will join routes to New York, Orlando and Fort Lauderdale. With seven routes, Norse says it is serving more US destinations from London Gatwick than any other airline. “The Norse team are disruptors. We look forward to making our product available to even more customers this summer,” it said. Norse Atlantic operates a daily direct service to New York and recently announced flights to Orlando and Fort Lauderdale starting in May. The Washington, D.C. route is first to launch six days a week on 1 June, followed by daily Los Angeles flights from 30 June Norse operates an all-Dreamliner fleet of aircraft.

  Norse continues to make good progress on its business plan to have its UK airline, Norse Atlantic UK, become a significant part of its operations, with the launch of ticket sales to two new destinations expected this week. The company is ramping up towards the summer 2023 season including having over half of its operational fleet based at London Gatwick. Forward bookings have been good, helped by a successful marketing campaign towards the end of December and through January.   During January, Norse Atlantic Airways recorded an aggregate load factor for the month of 52 per cent, including charter operations. Norse Atlantic Airways operated a total 229 flights. 74 per cent of operated flights arrived within 15 minutes of the scheduled arrival time. The company operated 98 per cent of scheduled flights, four cancellations occurred due to general strike action by the Ver.di union at Berlin airport involving airport staff in ground services and aviation security, the strikes were not connected to the airline or its employees. Norse Atlantic carried 35,150 passengers in January.   Building on the growing reputation of Norse Atlantic Airways as a dependable and reliable charter and ACMI operator, Norse completed 15 charter flights during the month of January.   During the month Norse Atlantic Airways announced the launch of ticket sales between Rome Fiumicino (FCO) and New York JFK. The new route will become the fifth European destination served by Norse from JFK, the daily service will begin operations on 19th June 2023.   Further, the company is pleased to announce that this week two new US destinations served from London Gatwick will be launched for sale, with operations commencing during the summer 2023 programme. These flights will be operated by the company’s UK airline (AOC), Norse Atlantic UK. The beginning of operations of Norse Atlantic UK marks a milestone for the company and follows extensive support on both sides of the Atlantic from the Association of Flight Attendants, Cockpit Association of Norway, British Airline Pilots Association and Unite unions, airports, business leaders, government leaders and many others. Further destinations from London Gatwick to the US for the summer 2023 schedule will be revealed by the end of February and will lead to a substantial increase of the airline’s presence in the UK.   To date Norse Atlantic Airways is performing on track or above the business plan communicated during the Private Placement in November 2022. As previously communicated, the company will carry out a repair offering to those shareholders eligible as at 24 November 2022. The repair offering is expected to be done during the spring once the required prospectus is approved by the Norwegian Financial Services Authority.   Key traffic figures for January are attached.   “Two targeted sales campaigns in January generated encouraging forward bookings and show that demand for travel across the Atlantic remains strong. We expect a strong summer season across our network and especially in the UK as the investment that we have made in that market reaches its full potential.   The recent announcement that Charles Duncan has joined Norse Atlantic as President represents an important strengthening of our commercial strategy going forward, I look forward to working closely with Charles as we fulfil our target of reaching profitability by year end,” said Bjorn Tore Larsen, CEO Norse Atlantic Airways.

  Today, Norse Atlantic Airways has announced the launch of ticket sales between Rome Fiumicino (FCO) and New York JFK. The new route will become the fifth European destination served by Norse from JFK, the daily service will begin operations on 19^th June 2023 with fares starting from €239 one way including taxes.   Economy Light fares from Rome to New York start at €239 one way including taxes and €550 in Premium Light.   “We are very pleased to announce Rome as our fifth capital city in Europe offering a direct Norse Atlantic Airways flight to New York JFK. Customers on both sides of the Atlantic will be able to enjoy value, excellent onboard service and comfort while travelling between these two culturally vibrant and exciting cities. The addition of Rome to our network will provide another gateway to Europe and strengthen our presence in New York,” said Bjorn Tore Larsen, CEO Norse Atlantic Airways.   “We are pleased to welcome Norse Atlantic Airways to Rome Fiumicino” – said Ivan Bassato, Chief Aviation Officer of Aeroporti di Roma. “This new direct flight to New York JFK will complete the overall offering between the two cities with an outbound evening service which will enrich our customers’ travel options. By choosing Rome FCO, Norse Atlantic Airways is another new airline that has recognised the operational excellence of our airport and the great attractiveness of our market.”   The flight will depart Rome (FCO) at 19.30 and land in JFK at 23.00, the return flight departs JFK at 01.00 and lands in Rome at 15.45.   Norse Atlantic exclusively operates Boeing 787 Dreamliner aircraft. The cabin offers passengers a relaxed and comfortable travel experience with each seat including a personal state of the art entertainment experience. Our Premium cabin offers an industry leading 43” seat pitch and 12” recline allowing passengers to arrive at their destination feeling refreshed and ready to explore their destination.   Norse Atlantic offers two cabin choices, Economy and Premium. Passengers can choose from a simple range of fares, Light, Classic and Plus, that reflect the way that they want to travel, and which options are important to them. Light fares represent Norse’s value option while Plus fares include the maximum baggage allowance, two meal services an enhanced airport and onboard experience and increased ticket flexibility.   Customers looking to explore the world and enjoy unbeatable value can access even greater choice and convenience thanks to the airline’s connectivity partnership with easyJet, Norwegian and Spirit Airlines. The virtual interline agreement, powered by Dohop, provides over 600 weekly connections to Norse’s transatlantic services at our key international hubs.

Norse Atlantic Airways has teamed up with Booking.com for hotel booking. Customers can access www.flynorse.com to make bookings across Europe, the UK and the US. “It makes it even easier to plan their travel arrangements and find the best value hotel booking options,” said Bård Nordhagen, Norse Commercial Director. Norse Atlantic operates Boeing 787 Dreamliners offering two cabin classes, Premium and Economy. Passengers can choose Light, Classic and Plus fares. Light fares represent the value option while Plus fares include the maximum baggage allowance, meal services, and increased ticket flexibility.

Customers can now book Norse Atlantic flights for summer 2023. Flight schedules were released, including routes between Europe and New York, Fort Lauderdale and Los Angeles through October 2023. Further new routes and destinations for the summer will be announced in December and early 2023. The initial summer schedule includes Oslo to New York JFK three times a week, to Fort Lauderdale twice a week, Los Angeles, twice a week and Oslo to London Gatwick, daily. Norse flies London Gatwick to New York, daily from £333 return in economy including taxes. It also offers Berlin to New York JFK four times a week. Norse Atlantic operates Boeing 787 Dreamliners offering a two-cabin configuration. Passengers can choose from Light, Classic and Plus fares. Light fares represent Norse’s value option while Plus fares offer maximum baggage allowance, two meal services and increased ticket flexibility.  

  From today customers can book on Norse Atlantic to travel in summer 2023 as the first stage of flights are released for sale. Popular routes between Europe and New York, Fort Lauderdale and Los Angeles are now available through to October 2023.   Further new routes and destinations for the summer will be announced in December and early 2023 providing customers with greater choice at an affordable price.   The initial summer schedule, which operates between March and October 2023, includes:   From OSLO  

• Oslo to New York JFK, three times a week, from NOK 2299 one way in economy including taxes.
• Oslo to Fort Lauderdale, twice a week, from NOK 2499 one way in economy including taxes.
• Oslo to Los Angeles, twice a week, from NOK 2999 one way in economy including taxes.
• Oslo to London Gatwick, daily, from NOK 359 one way in economy including taxes.

  From London Gatwick:  

• London to New York, daily, from £333 return in economy including taxes.
• London to Oslo, daily, from £79

  From Berlin:  

• Berlin to New York JFK, four times a week, from €220 one way in economy including taxes.

  “Customers are now able to plan ahead and book their summer travels to our popular destinations with the initial launch of our summer route network. Whether travelling for work or leisure our direct flights offer exceptional value in both our Premium and Economy cabins. In the coming months we will be announcing other new and exciting destinations for the summer 2023 network and we look forward to sharing those details very soon,” said Bjorn Tore Larsen, CEO Norse Atlantic Airways.   Norse Atlantic exclusively operates state of the art Boeing 787 Dreamliners offering a two-cabin configuration, Premium and Economy. Passengers can choose from a simple range of fares, Light, Classic and Plus, that reflect the way that they want to travel, and which options are important to them. Light fares represent Norse’s value option while Plus fares include the maximum baggage allowance, two meal services an enhanced airport and onboard experience and increased ticket flexibility.