The Pop-Up Hotel Expands to Iconic Events for 2025
Hot on the heels of another hugely successful Glastonbury in June, The Pop-Up Hotel is thrilled to announce its expansion into new, prestigious events in 2025, including The Pop-Up Hotel at Silverstone at The British Grand Prix in July ‘25, the only inside track accommodation trackside views in the heart of the action.
Reinforcing its reputation as the Glastonbury insiders’ favourite luxury glamping spot to recharge and recuperate during the iconic British festival, The Pop-Up Hotel has already seen strong demand for Glastonbury 2025 bookings, particularly given 2026’s planned fallow year.
Mark Sorrill, Managing Director of The Pop-Up Hotel, explains: “Since launching in 2011 as the first luxury glamping accommodation, we’ve evolved to deliver an unparalleled festival experience for our hotel guests during Glastonbury matched with a 5* service found at any international boutique hotel. There’s certainly a reason why it’s a sell-out success every year.”
“We’ve been looking at other high profile events and it’s clear that there’s a great deal of demand for luxury, onsite accommodation. The Pop-Up Hotel at Silverstone in July 2025 is already taking bookings, and we have more UK and international events in the pipeline. Our creative production team has years of experience in delivering the finest immersive experiences and we’re looking forward to doing this at the world’s greatest events during this exciting growth phase for The Pop-Up Hotel.”
The Pop-Up Hotel isn’t just about proximity to the festival, it’s about creating a complete experience. Below are some of the highlights from The Pop-Up Hotel at Glastonbury 2024, to give a taste of what’s to come in 2025:
- The Pop-Up Hotel’s famous swimming pool: Perfect for cooling off during those hot festival days
- Live performances: From morning acoustic sessions to lively poolside parties and evening DJ sets. Secret performances from guest musicians kept guests buzzing
- Helicopter and ground transfers: Arrive in style with helicopter services, and enjoy eco-friendly chauffeured transfers with all-electric Audis
- The Wellness Space by Grown Alchemist: a cutting-edge spa experience with therapies, saunas, hot tubs and Brass Monkey plunge pools
- Complimentary morning and evening yoga sessions. Wellness experiences from renowned yoga teacher and breathwork practitioner, Richie Norton
- Bar, Restaurant & Deli: A stunning A La Carte restaurant, refreshing all day Deli, a 24hr bar and banquets hosted by Michelin star chefs
- Luxury accommodations: From the Nicola O’Mara-designed Tented Cabin to more affordable Classic Room tents, each room offers comfort and style. Private bathrooms, real beds, and power outlets make “roughing it” a thing of the past
- Origin Deli by Origin Coffee: World-class coffee from this B Corp-accredited roastery, provided much-needed energy for festival days
- Glastonbury Legends Photographic exhibition by legendary photographer Ki Price.
- Showroom and styling from Free People for hotel guests
- The Salon pamper area with complimentary tools and products, as well as hair stylists and make-up artists at your disposal
- Private cubicle hot showers 24 hours a day and proper flushing loos
- Easy arrival and check-in with free parking, personal concierge and customer service teams, luggage and buggy service and 24-hour private security to guarantee guest privacy
- All located in a field just a short walk away from all the action; a 10-minute flat walk away from Gate D
Visuals of 2024’s Pop-Up Hotel available to download here. 2025 rooms vary from £2,999 for a Classic Room to £27,999 for the Tipi Tenthouse Suite with 4 bedrooms and ensuite bathroom.
Learn more about The Pop-Up Hotel
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