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Time for technology to cut the jargon?
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The technology sector is full of complex products, with many obscure names which get in the way of people’s understanding. In fact, when we asked the great British public which sector was the worst offender when it came to the use of overcomplicated jargon, Technology topped the list.
To help cut the jargon, Babble enlists the help of Twitter poet Brian Bilson to produce 10 new topical poems.
Jason and the Jargonauts
They sailed into the meeting room, one grey and cloudy day.
They spoke a different language and whatever they would say was greeted with blank looks or frowns because no one understood the strange vocab, the acronyms, the terms as clear as mud, the buzzwords and the IT speak, the arcane technobabble,
all these words which only served to bamboozle, stump and baffle.
The Jargonauts then sailed off, and they were left there, all at sea – in the Gulf of Understanding, near the Bay of Perplexity.
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