Lotte Hotels integrates Sabre’s SynXis

Wednesday, 15 Oct, 2024 0

South Korea based Lotte Hotels & Resorts has adopted Sabre’s SynXis Central Reservation System (CRS) as its primary reservation platform.

The migration will help streamline reservation processes and distribution capabilities across the Lotte portfolio, while optimising retailing opportunities, it says.

It will also support its growth ambitions in South Korea and internationally.

“We’re laser focused on enhancing the end-to-end experience for our guests, which is why we chose to deepen our alliance with Sabre Hospitality,” said Jaehwan Kim, Chief DX Officer of Lotte Hotels & Resorts.

“By adding our properties to the SynXis CRS, we are positioning ourselves to better serve our guests with more efficient and seamless reservation experiences.”

Lotte will use a number of Sabre Hospitality solutions to further enhance the guest experience and operational efficiency:

SynXis Retailing to seamlessly sell services and experiences, with or without a room booking, boosting overall hotel revenue

SynXis Booking Engine to optimise the direct booking path and convert customers

Corporate Booking Tool for managing business travel

Voice Agent for enhanced direct customer interaction

Meta Search to improve online visibility

Channel Connect for real-time distribution across multiple platforms.

Lotte Hotels & Resorts, the largest hotel group in Korea, operates 35 hotels in seven countries.

Its brand portfolio consists of SIGNIEL, the premium landmark hotel brand; Lotte Hotels, L7 Hotels by Lotte; Lotte City Hotels; family friendly Lotte Resort for family travellers; and the VL premium residence for seniors.

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

Hilton is a leading global hospitality company with a portfolio of 22 world-class brands comprising nearly 7,300 properties and more than 1.1 million rooms, in...

Located in the Mediterranean and connecting Asia and European continents that are separated by the famous Bosphorus, Türkiye is a...

Celebrating its 30-year anniversary in 2022, Regent Seven Seas Cruises® offers guests An Unrivaled Experience® with every luxury included. Carrying...

Air Transat is Canada’s number one leisure airline. It flies to some 60 international destinations in more than 25 countries...

NSW, Australia Welcome to New South Wales – a place to feel free, feel alive, feel new. As the official...

Since its launch in 1999, TravelMole.com has become, one of the largest global online travel industry communities. It is comprised...

SOUTH AUSTRALIA. FOR THOSE WHO WANT A LITTLE MORE. South Australia. It’s a beautiful place. A place for the restless,...

Arival advances the business of creating amazing in-destination experiences. We provide events, insights, and community for creators and sellers of...

The State of Michigan is blessed with the riches of unspoiled nature: the nation’s longest freshwater coastline, lakes that feel like...

We make travel accessible for everyone We believe everyone should be free to experience the world. For us, there’s no...

From the beginning, ATI’s philosophy has been “innovation, not duplication.“ Developing specialized technology solutions to connect over 30,000 accommodation, attracti...

ITB Asia, Asia’s Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it is designed...

The Oregon Tourism Commission, dba Travel Oregon, works to enhance visitors’ experiences by providing information, resources and trip planning tools...

From the Tel Aviv beach scene to the shores of the Dead Sea, Israel layers diverse cultures, outdoor adventures, and...

Our Mission Ecommerce has transformative powers, and we believe everyone should be able to take part. But outdated solutions and...

To say Sweden is fit for a fairy tale is not overstating it—the palaces dazzle, the boreal forests are brimming...

Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s...