Americans Seek Cultural Experiences on U.S. Trips – Longwoods International

 

According to the latest Longwoods International tracking study of American travelers, many of them view domestic travel as an opportunity to explore a rich cultural landscape across the country. Sixty-one percent cited a diverse range of food and music experiences when describing U.S. travel, while 57% agreed that domestic trips offer access to unique cultural traditions and places to visit.

 

“This data is a reminder of the power and appeal of cultural travel across America,” said Amir Eylon, President and CEO of Longwoods International. “When choosing a cultural travel destination, domestic travelers seek out historic sites and landmarks, traditional cuisine, museums and galleries, and rich local culture.”

 

Eighty-eight percent of travelers have confirmed travel plans the next six months, which is down from 93% a year ago. For those planning international travel, 43% will visit Europe, with 17% heading to both Asia and to Central America/the Caribbean.
The survey, supported by Miles Partnership, was fielded February 4, 2025 using a national sample randomly drawn from a consumer panel of 1,000 adults, ages 18 and over. Quotas were used to match Census targets for age, gender, and region to make the survey representative of the U. S. population.

 

Longwoods International is a leading travel and tourism research consultancy with headquarters in Columbus, Ohio and Toronto Canada, and offices in Idaho, Illinois, Indiana, Michigan, New York, North Carolina, Tennessee, and Wisconsin. It conducts Longwoods Travel USA®, the largest ongoing survey of American travelers, as well as image, advertising effectiveness, advertising return on investment, sentiment, and other custom research in 12 countries around the globe.

 

More Information – Longwoods International: https://longwoods-intl.com/category/american-travel-sentiment/

 

More Information – Miles Partnership: https://www.milespartnership.com/

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