United Kingdom
United States
Asia Pacific
Airline named Which? Travel Brand of the Year for first time ever
Jet2 has become the first airline ever to win Which? Travel Brand of the Year at the 12th annual Which? Awards.
The awards claim to recognise brands that deliver exemplary products and customer service.
Which? said: "Following a disastrous year for airlines, Jet2 has stood out for providing its customers with cheap tickets, good customer service and timely compensation."
In addition to this accolade, Jet2.com has also become the only UK airline to earn the prestigious ‘Which Recommended Provider’ status for the past two years.
Jet2 commercial director Steve Lee said: "We are very proud to be named Which? Travel Brand of the Year, as it is a ringing endorsement of the service that we give our customers.
"These coveted awards are given to organisations that provide the very best customer experience, and it goes to show that the investment and hard work that we put into delivering a VIP experience for our customers is working."
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Boy falls to death on cruise ship
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Unexpected wave rocks cruise ship
Woman dies after going overboard in English Channel