AUCKLAND – Tourism Auckland has launched a new iPhone application, which was launched this week.
The innovative electronic guidebook allows people with an Apple iPhone or iPod Touch to plan their Auckland experience while on the move.
Tourism Auckland chief executive, Graeme Osborne, said Auckland is the first regional tourism organisation to adopt this new technology.
“With visitor preferences and expectations constantly evolving it’s important to respond. This app will appeal to a range of visitors and give people another option to help plan their visit to Auckland,” he says.
The iPhone application has more than 100 listings for Auckland events, attractions, activities, culture and heritage experiences, tours and i-SITE Visitor Centres.
A key feature of the application is the ‘near me’ function which uses the phone’s GPS system to locate what is closest to the person, along with the nearest i-SITE Visitor Centre.
iPhone and iPod Touch users can download the free application from: www.aucklandnz.com/iphone
