British Airways has become the first UK airline to trial virtual reality headsets.
From now until the end of the year, First Class passengers on select flights from London Heathrow to New York JFK will be able to watch a selection of films, documentaries and travel programmes in 2D, 3D or 360-degree formats.
The headsets from VR eyewear specialists SkyLights allow customers to fully immerse themselves in 3D view regardless of the position of their seat.
British Airways has also worked with experts to select a range of therapeutic programmes, including guided meditation and sound therapy, specifically designed for customers who have a fear of flying.
Sajida Ismail, head of inflight product, said: "We are always looking at the latest technology to enhance our customers’ experience on the ground and in the air. Virtual reality has the power to revolutionise in-flight entertainment and we’re really excited to trial these new glasses as they should create a unique and memorable journey for our First customers".
