British Airways is allowing Executive Club members to use their reward points on all short-haul flights from the UK.
Customers can put 1,500 Avios towards £10 off the fare; 3,000 for £20 and 4,500 for £30 off.
The airline already offers customers the opportunity to use part Avios, part cash to pay for an Avios redemption seat, but from today, Avios can be used on all short haul fare types, in Club Europe and Euro Traveller, including the new hand-baggage only and semi-flexible fares.
Customers will still collect Avios and Tier Points on these flights.
Robin Glover-Faure, head of short-haul at British Airways, said: "Our most loyal customers in the Executive Club have told us they want more ways to use their Avios and this new option is in response to that feedback.
"It enables them to realise real cost savings – as much as 38% off in some cases – on European flights, so flights to somewhere like Barcelona could cost as little as £48 return and 4,500 Avios for someone on a hand-baggage only fare."
