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Big jump in South Korea inbound tourism

Thursday, 14 July 20163 min read
According to preliminary data from the Korea Tourism Organization, South Korea welcomed more than eight million visitors in the first half of 2016.
That represents a 21% increase compared to the same period last year.
KTO says about 1.5 million foreign tourists came last month which is double the number from June 2015 when tourism suffered a huge dip due to the MERS outbreak.
The Japanese market, which had been in decline for several years, rebounded with a 10% increase in arrivals while there was a sharp upturn in tourists visiting from India, Indonesia and Vietnam.
KTO overseas marketing department head Ahn Deok-soo said the agency will target high quality tourists and market medical tourism programs for the remainder of the year.