Visitor spending reached a record high in August, 3% higher than August 2010.
According to the latest figures from the Office for National Statistics, following record levels in June and July there has been a 4% increase (£0.4 billion) in earnings so far in 2011, a total of £11.65 billion.
VisitBritain chief executive Sandie Dawe said: “These August 2011 figures show real signs of stability in what has been a strong 2011 to date. 3.1 million visitors enjoyed Britain this August with 2011 figures 3% higher than during the first eight months of 2010, due to strong results throughout the year.
“Now as we are right in the mix of rolling out our biggest, most ambitious tourism marketing programme for 10 years we can see that Britain is recovering its international appeal with double digit holiday growth in the first quarter and promising figures during our peak Summer months.”
by Bev Fearis
