A business travel association has drawn up a charter to help strengthen the relationship between airlines and business travel buyers.
The initiative has been taken by the Global Business Travel Association, which held its conference this week.
Called the Berlin Charter, it hopes to tackle the ‘continually evolving pricing and distribution strategies such as IATA’s NDC (New Distribution Capability).
"The creation of the Berlin Charter is the next logical step for GBTA to reinforce the needs of the corporate travel buyer as further changes start to emerge through the implementation of NDC," said GBTA senior vice president of global development Paul Tilstone.
"It will allow us to ensure that the airline community truly understands the need for control, transparency and data of airline spend as their distribution strategies evolve. Travel buyers will understand which airlines are fully committed to relationships with buyers based on these principles."
The GBTA will be asking all airline CEOs to endorse the charter to reinforce the ‘vital relationship between the corporate travel buying community’.
