Leading Thai hotel group Centara Hotels & Resorts has signed an agreement with digital payment firm TreePay Co Ltd to lure more tech savvy Chinese travellers.
The partnership will allow Chinese customers to pay for hotel stays and services at Centara properties via their mobile phone.
"Our goal to double in size over the next five years will be achieved by serving growing markets better. Our strategies include opening new properties in China as well as attracting more Chinese to our hotels in Thailand and elsewhere," said Centara CEO Thirayuth Chirathivat.
"One way we do this is by improving our service infrastructure. Being able to accept mobile payments is an important component."
The TreePay payment app will be rolled out to Centara’s hotels and resorts in Thailand this year and then expanded across its international portfolio.
"TreePay will be providing China payment services to Centara Hotels and Resorts, starting with Wechat Pay mobile payments. We aim to become an omni-channel payment facilitator providing a single connection for all payment channels and types," said Suvicha Nalita , CEO of TreePay (Thailand) Ltd.
