Cunard’s high profile launch ship Queen Anne has helped fuel record-breaking bookings for the cruise line.
The 3,000-guest vessel set sail on her maiden voyage on 3 May which was followed by a British Isles Festival voyage.
This included the naming ceremony in Liverpool watched by thousands on the Mersey waterfront.
Culture Liverpool estimates that more than 50,000 people attended Queen Anne’s naming ceremony while Cunard generated over 21 million impressions across social media channels on the day.
Cunard has booked more guests in May than any equivalent period on record.
Queen Anne Europe itineraries have proved particularly popular with guests.
Cunard President Katie McAlister said: “We’re delighted to see such strong booking momentum in response to the successful launch of Queen Anne.”
“This record-breaking booking period is testament to the hard work and dedication of our entire team.”
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