Florida achieved another record year for tourism in 2015 with estimated visitor numbers reaching 105 million.
It is the fifth consecutive record year for visitation to Florida, 6.6% up on last year’s high of 98.5 million.
While the majority were domestic visitors, the Sunshine State welcomed nearly 4 million visitors from Canada, 1.7 million from the UK and just under 1.5 million from Brazil.
Governor Scott said: "With five consecutive record years for tourism, it is time to set our goal even higher, and I look forward to welcoming 115 million visitors to the Sunshine State this year."
For 2015, Florida’s average daily room rate rose 5% and the number of rooms sold grew by 4.5% compared to 2014.
Florida’s average occupancy rate for 2015 was 72%, an increase of 3.2% over 2014.
Here are the top countries for international visitation for 2015:
Canada 3,956,000
UK 1,718,000
Brazil 1,475,000
Argentina 613,000
Columbia 598,000
Germany 452,000
Mexico 435,000
Venezuela 321,000
Australia 319,000
France 292,000















