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Flybe strategy officer to head IAG’s new low-cost carrier
British Airways’ parent IAG has named Flybe’s strategy officer Vincent Hodder as the new chief executive of LEVEL, its new transatlantic, low-cost airline.
Hodder has also worked with other low-cost airlines including Jetstar in Australia and Asia and VivaAerobus in Mexico.
He is credited with turning around Flybe’s fortunes and refining the strategic direction of the business.
LEVEL launched a year ago and operates flights from Barcelona to Boston, Buenos Aires, Los Angelse and San Francisco, and from Paris to Montreal and Guadeloupe. Services to New York and Martinique will start in September.
IAG’s director of strategy Robert Boyle said: "We’re delighted to appoint Vincent as LEVEL’s chief executive. He has extensive experience in the aviation industry and an in-depth understanding of the low-cost business model. I have no doubt that he will continue to build upon LEVEL’s positive momentum."
Hodder added: "LEVEL is a start-up that is already performing really well. It’s more than just a start-up airline brand, it’s a new concept that uses technology to provide customers with control over the way they travel and has the lowest possible costs. I’m really excited to join the team in building on the initial success as we create great value for our customers and allow them to access their world in a new way."
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Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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