The spa trend at luxury properties is clear with four out of ten US properties under development now including that amenity, according to a study.
That compares with 27% of existing luxury and upper-upscale hotels offering spas, says the study from PricewaterhouseCoopers Research with information supplemented by Smith Travel Research and the International Spa Association.
The study found that 1.9% of all US hotel projects had spa facilities and services compared to 0.6% of all existing hotels. Spas were found predominately in the luxury hotels.
“This is a dramatic trend reflecting the lifestyle appeal of hotels to an increasing number of business and leisure travelers,” said Bjorn Hanson, a principal with PricewaterhouseCoopers.
Report by David Wilkening
