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Golden Tulip launches loyalty programme
Golden Tulip Hospitality has announced the launch of a loyalty programme, called Flavours.
It will offer three membership levels – Advanced, Silver and Gold. Advanced and Silver membership will be awarded four points per Euro spent (on reservation value) and Gold members six points.
The higher the level, the more benefits offered. These include free stays, priority on waiting lists, upgrades, and the chance to redeem points towards gifts or charity donations.
Membership will be offered to guests that stay at any Golden Tulip Hotel, Resort, or Tulip Inn, Grand Pacific Suite or Resort and Pacific International Suite, Apartment or Resorts.
Alternatively, guests can also register online at www.flavours-benefits.com
Guests who become a Flavours member between now and September 30 will receive an extra 100 Flavours points for their next stay at any of the hotels worldwide.
The group has around 500 hotels in more than 45 countries.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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