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Ibis adds a bit of Style
Wednesday, 10 Apr, 2012
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Accor has begun a rebranding process, which will see its Hotel Formula 1 sites replaced as Ibis Budget hotels, and All Seasons as Ibis Styles.
From the second half of this year Ibis Budget will relaunch as two star, Ibis hotels as three star and Ibis Styles will be three or 3.5 stars.
Ibis Styles, which has opened recently in Bali – will have a wider range of rooms and product offerings.
The local roll-out will take about two years, and will result in a total of approximately 50 or 60 Ibis hotels: about 20 as Ibis Budget, 25 as Ibis and 15 as Ibis Styles.
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