An insight into future consumer travel preferences is being promised at a Chartered Institute of Marketing Travel Industry Group event later this month.
The Travel Vision 2010: Understanding Consumer Behaviour will provide a platform to analyse the results of last year’s British Travel Awards holidaymaker survey which attracted a record 15,000 responses.
Latest trading figures for summer 2010 will be discussed by Sarah Smalley of travel research firm GfK Ascent.
There will also be contributions from Deloitte and Global Radio.
The lecture takes place on February 25 at the Travel Club in St James Square, London (18.00-20.30). Tickets cost £60 plus VAT and include an executive summary of the Travel Vision 2010 report.
Email [email protected] to find out more.
