Tour company Island Routes Caribbean Adventures will celebrate its five-year partnership with the Jamaica Union of Travellers Association (JUTA) by rolling out a number of activities to enhance tourism standards throughout the country.
Beginning next year, it will launch a new awards scheme, upgraded customer service training and tour visits.
"In 2009, following the launch of Island Routes, JUTA was handed the lucrative deal to transport guests to the company’s extensive range of local excursions. JUTA also secured airport transfers for clients such as Sandals Resorts, Beaches Resorts, Grand Pineapple Resorts, the Hyatt Group, Bookit and Air Canada Vacations," an Island Routes press release said.
"Our group’s strategic alliance with JUTA has been a fruitful one and continues to grow and strengthen with time," said Don Smith, Island Routes’ vice-president of airport and transportation.
Island Routes said JUTA carries almost 99% of Sandals’ guests to and from the airport and up to 90% of other clients.
"Our partnership with JUTA is one based on mutual respect and I would like to publicly thank them for their efforts this past year," said Adam Stewart, CEO of Sandals Resorts International.
