Leading Asian OTA integrates with eRevMax for advanced XML connectivity

Hong Kong based BestHotelOnline.com, one of the fastest growing online travel agencies in Asia, has completed a two-way interface with eRevMax to offer automated channel management and reservation delivery to its growing base of customers. Accommodation providers using eRevMax distribution solutions including RateTiger and Connect LIVE platform will now be able to make real-time ARI (Availability, Rates & Inventory) updates and receive bookings generated on this channel through eRevMax solutions directly into their property management systems.

Following the 2-way XML interface certification with eRevMax, BestHotelOnline.com joins the eRevMax Channel Ecosystem, thus providing the channel direct connection to the leading hotel PMS and CRS and enhancing its product proposition to potential hotel clients.  The data flow between the channel and the hotels are immediately reflected on the BestHotelOnline.com’s platform in real-time and give them the opportunity to improve booking conversion, offer a wide range of products and increase revenues. BestHotelOnline.com is a major online accommodation provider in Asia offering 125,000 hotels and 5,500 tour operator in 248 cities worldwide.

"Our partnership with eRevMax allows accommodation providers to further reduce their time to update rates and availabilities while automating reservation delivery directly into their PMS, enabling us to provide a better user experience for our customers. In addition, connecting with the eRevMax Hotel Ecosystem will give us the opportunity to explore new supply partners and improve our global inventory supply," said Stella Ng, Director of Market Management, BestHotelOnline.com.

"Asia is the largest regional travel market, with online travel penetration expected to reach 31% by 2015. Our integration with BestHotelOnline.com will improve our portfolio by offering a diverse range of distributors through the eRevMax Channel Ecosystem. A greater number of hotels can now leverage the benefits of our Channel Ecosystem while streamlining their distribution efforts," said Greg Berman, Chief Operating Officer, eRevMax.

eRevMax is developing its connectivity solutions to help industry partners better match supply with relevant demand in a timely manner. The company’s sophisticated real-time distribution technologies are already being effectively used by over 20,000 hotels, resorts, and vacation rentals worldwide.

About BestHotelOnline.com: Established in 2010 and headquartered in Hong Kong, BestHotelOnline.com is one of the Asia’s fastest-growing online travel agency, providing travelers a choice of over 125,000 hotels in 248 cities worldwide and access to more than 5,500 tours, attractions and activities in over 400 destinations. We help travellers unlock the best hotel rate in their preferred destination with our Lowest Rate Guarantee and commit to deliver an exceptional experience in online travel.

About eRevMax: eRevMax provides next generation online distribution & business intelligence solutions to the hospitality industry. The company’s new offering – LIVE, a responsive web platform, incorporates the RateTiger and Connect products, thus offering detailed competitor intelligence, comprehensive business performance analytics and reliable channel management capability through secure XML connections. Incorporated in 2001, eRevMax helps over 20,000 hoteliers worldwide to increase revenue, streamline business processes and reduce booking acquisition cost. For more details, please visit http://www.erevmax.com/ or contact us on [email protected].

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