Lindblad Expeditions has launched ‘A Travel Advisor’s Guide: Sustainable Travel’ a -new Sustainability Guide for travelers, with an education companion piece for the travel advisor community.
Lindblad created the downloadable guide as a tool to educate advisors about responsible travel and allow them to confidently talk about sustainability with clients.
"The language of sustainability can be confusing, and the launch of our Sustainability Guide will facilitate meaningful conversations between our advisor community and their clients," said Dolf Berle, CEO, Lindblad Expeditions. "
The guide features an innovative Green Scale for determining where clients fall on topics ranging from climate action and protecting nature to digging into green business operations.
It also covers what Lindblad Expeditions defines as the six core concepts of sustainable travel and issues such as carbon offsetting, conservation, supporting local cultures and people, and sustainability in dining.
It also features questions to ask clients so that advisors can help make informed decisions about which travel companies would provide them with the best possible experience.
Lesa Bain, Lindblad’s VP of Sales, North America said: "This guide was created to help advisors and their clients understand that sustainability is an ever-changing field with entry points for anyone, no matter their prior knowledge of the subject."
