Made to Measure Holidays sold to W&O
Luxury travel group Western & Oriental has acquired specialist tour operator Made to Measure Holidays for £420,573.
Founded 30 years ago, Made for Measure runs tailor-made ski and summer lakes and mountains holidays in Europe and Canada.
The deal for the profitable operator brings to six the number of travel businesses bought by W&O since floating on AIM in March.
Chairman David Howell said: “We are pleased to add Made to Measure Holidays to Western & Oriental’s portfolio of luxury travel businesses.
“This is our sixth acquisition since the group floated in March.
“As well as adding a complementary European ski product to our Ski the American Dream business, Made to Measure brings with it a new summer Lakes and Mountains business that, together with the ski product, will allow us to create additional organic growth opportunities through cross selling to the enlarged group’s customer base.”
Report by Phil Davies
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