Masterclass 2011: Mainstreaming sustainable tourism: economic benefit for all

Vision Earlybird offer: book by end June save 30%

Sustainable benefits? For who? How? When? How much? These, and many more, are the questions that are on the table to be answered.

Said Valere Tjolle: “It’s a critical year for tourism: This key masterclass is about mainstreaming sustainable tourism and making it the major part of tourism’s claim to be THE key economic, cultural, social, environmental driver to the coming green economy.”

“The time has to be very, very ripe for this elevation of tourism in the global scene. Opportunities abound – and we’d all like to be part of this, wouldn’t we?”

A radical re-appraisal of the global tourism industry and its potential for delivering and providing truly sustainable benefits will take place at this years’ Sustainable Tourism Masterclass:
The fourth yearly top level Masterclass is to be held on 16th September in London in conjunction with Innovation for Sustainable Development Center. The format will be similar to previous successful years events.

The masterclass is kept to a maximum of 25 participants to provide in depth understanding and discussions of this complex and substantial opportunity. The package cost includes full information pack, networking luncheon and supper,: £500 per attendee.

Sustainable Tourism Masterclasses have been held for the last three years and have attracted full houses of attendees and top speakers of global repute.

Speakers have included:  Professor Geoffrey Lipman (Beyond Tourism), Dr Murray Simpson (Oxford University), Dr Stefan Gossling (Lund University), Rachel McCaffery (Virgin Holidays), Vicky Murray (FutureForum), Jonathan Mitchell (Overseas Development Institute), Gopinath Parayil (Nila Foundation) James Whittingham (TUI), Rob Weston (Organismics), Gordon Sillence (Destinet) and JP Bergqvist (Sleepwell)

The masterclass offers the opportunity to network in an extremely informal but information-packed and truly inspirational day.

The event is likely to be popular and early booking is recommended.

Said Tjolle: “This our fourth and possibly most important masterclass, and I think that it looks like there are NOW more opportunities than ever. As ever we are getting a fabulous, thought-provoking, stimulating and authoritative line up sorted out and we will come up with more real Blue Sky opportunity laden thinking (and acting!).

Earlybird reservations for this high level key event made by the end of May will qualify for 30% reduction – saving £150.

Sustainable Tourism Report Suite 2011 is supported by: Discover Ltd, Cape Town Tourism, Change for Tomorrow Ltd., Six Senses Resorts & Spas, Innovation Norway, Virgin Holidays, Association of British Travel Agents, Thomas Cook Ltd., Ogilvy Public Relations

See Sustainable Tourism Masterclass 4th year SPECIAL EARLYBIRD OFFER