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New Crown Hotel for Melbourne
Crown Melbourne Limited has announced it has sought planning and building approvals to construct the biggest hotel in Australia at the Crown Entertainment Complex in Melbourne.
At an estimated cost of $300 million, the proposed new hotel will be the third hotel in the Crown Entertainment Complex along with the award-winning, luxurious Crown Towers and Australia’s best business hotel – Crown Promenade Hotel.
This year the existing hotels have achieved extraordinary occupancy rates with Crown Towers reporting an 88 percent occupancy rate and Crown Promenade Hotel a 93 percent rate.
The proposed new hotel’s 658 rooms will bring the total number of hotel rooms available at the Crown Entertainment Complex to more than 1600 rooms.
The proposed new hotel, which is still to be named, will target the international leisure market but will also focus heavily on the global conventions and conferences industries.
The CEO of Crown Melbourne, David Courtney, said today the proposed new hotel was a demonstration of the confidence Crown has in the future of Melbourne as one of the world’s leading tourist destinations.
“The proposed development of the new hotel will continue Crown’s commitment to excellence in design and style and will be an invaluable addition to Melbourne’s tourism infrastructure, “he said.
The new hotel site will front Clarendon Street and is close to Melbourne’s Exhibition Centre and will complement the new Plenary Hall and Convention Centre being built by the Victorian government at Docklands.
“The combination of the MECC with Crown’s entertainment offer and 1600 hotel rooms provides a compelling offer to the international conference and conventions market†he said.
The new hotel is due to opened for operation by May 2010.
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