American Express Global Business Travel (GBT) has appointed Cindy Allen as chief marketing officer.
Reporting to GBT’s chief strategy officer Steve Curts, she will oversee the company’s brand positioning, marketing, product marketing and corporate communications and industry relations functions on a global level.
Since 2013, Allen has been VP travel management company services at Concur, where she was responsible for establishing and growing strong relationships with Concur’s TMC partners and enhancing TMC technology offerings.
She worked as the CEO and COO for GDSX for five years until it became part of Concur.
