New online cruise and vacation lead store

The Pompano Beach, FL-based Promero launched its new online cruise and vacation lead store, www.ilmcbvis.com. The company says it is the first fully integrated electronic storefront offering real time cruise and vacation leads, generated from online forms and inbound tele-marketed consumer contacts, to the travel agent community. “There is a need to deliver in real time travel requests originating from any number of multiple channels,” said Gregg Troyanowski, president of Promero. Promero is a provider of internet-based lead generation services and call center technology. Established in 2001, the company’s product lines include iIeadMachine lead generation services and the ProStar Virtual Call Center technology platform. Report by David Wilkening