NileGuide acquisition moves it up ladder of travel content networks

Thursday, 01 Feb, 2011 0

Global content publisher NileGuide says its acquisition of travel recommendation site 10Best.com solidifies NileGuide as the “largest independent travel content network.”

Nile’s acquisition from Enveritas Group Inc. gives it a content network with a combined reach of over three million visitors a month. The acquired site for an undisclosed amount is a travel recommendation site.

“We’re committed to creating high-quality original travel content that marries local knowledge with expert editorial, and this acquisition helps us accelerate that strategy,” said NileGuide CEO Josh Steinitz.

NileGuide has a proprietary global network of several hundred contributing editors, known as NileGuide Local Experts, who live in top travel destinations around the world. These Local Experts provide free itineraries and unique, “for-travelers-by-locals” insight into topics ranging from the top kid-friendly things to do in London to the best hotels in New York City.

Additionally, through the acquisition, NileGuide.com provides visitors with the ability to receive answers to their travel questions from locals living in over 75,000 destinations around the world.

10Best.com, known for its strengths in restaurant and attraction recommendations, features additional original content on the best hotels and places to shop in the world’s top cities, according to Steinitz. For example, the site provides users with travel advice on topics ranging from the best seafood restaurants in New Orleans to the top attractions in Chicago.

By David Wilkening

David

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