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Norwegian strengthens partnership with eDreams ODIGEO
Low-cost airline Norwegian has boosted its partnership agreement with eDreams ODIGEO, Europe’s largest online travel company.
Travellers booking trips on eDreams, Opodo, GO Voyages and Travellink will get greater access to Norwegian’s special fares, promotional offers and ancillary services.
Norwegian will benefit from eDreams ODIGEO’s unique industry and consumer
insights and leading AI and personalisation capabilities, as well as being able to reach a greater number of travellers from the OTA’s network spanning 46 markets.
Norwegian senior vice president of sales and distribution, Lars Sande, said: "As a growing global airline, partnerships with companies such as eDreams ODIGEO and its leading travel brands are integral to our business.
"It is vital to keep costs low and offer affordable fares to all our customers. Through this collaboration, more travellers will be able to gain access to and benefit from our services."
eDreams ODIGEO chief air supply officer Pablo Caspers said: "This new partnership builds on our existing collaboration with Norwegian, and will help enhance our service and offering to our joint customers.
"Our objective is to offer convenience and choice to all our customers, working
closely with our 660 airline partners to ensure we are offering the best prices, personalised content and accessible travel to all."
eDreams ODIGEO is one of the world’s largest online travel companies and one of the largest European ecommerce businesses, with online travel agency brands eDreams, GO Voyages, Opodo, Travellink and the metasearch engine Liligo.
Lisa
Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.
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