United Kingdom
United States
Asia Pacific
Online booking site AsiaRooms to close down
European travel giant TUI Group said it will close its underperforming online travel agency AsiaRooms.
The site has been operating at a loss for some time TUI said, and has struggled in an increasingly competitive Asia Pacific market dominated by the likes of Agoda, Booking.com and Expedia.
Hotel partners have been informed of the news and customers will be redirected to its sister site LateRooms, according to a Tnooz report.
"In a highly competitive market, AsiaRooms has struggled over the years to perform in line with expectations and we have not seen the improvements needed in order to support further investment," a TUI statement said.
"Coupled with ever-changing consumer habits, this has meant that AsiaRooms no longer represents our biggest opportunity for growth and we have therefore taken the decision to close the business."
TUI acquired LateRooms in 2007 for $67.5 million.
Related News Stories:
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Unexpected wave rocks cruise ship
Storm Lilian travel chaos as bank holiday flights cancelled