TravelMole
Tech

Open Destinations acquires majority stake in tour operator app Tineri

Thursday, 15 June 20173 min read

Leading travel tech firm Open Destinations has acquired a majority stake in Bangkok based tour operator itinerary solution app Tineri.

Tineri is a white label product which allows tour operator clients to engage with their customers during and after their travels.

The startup was founded just less than one year ago.

Tineri recently won a spot at the 2017 Travel Technology Europe Launchpad and received a Frost & Sullivan Thailand Excellence Award for startups.

"Tour operators want to engage more fully with their customers. Tineri allows them to offer a fantastic looking mobile application that keeps their customers informed and provide high levels of service throughout the trip. Tour operators who invest in an app like Tineri can reinforce their brand and build customer loyalty," said Open Destinations CEO Kevin O’Sullivan.

Open Destinations is a leading independent software and services provider to the travel trade with clients in more than 30 countries including Abercrombie & Kent, Belmond, Rocky Mountaineer Vacations and The Travel Corporation.

Available to download at the Apple Store or Google Play, the Tineri app offers travellers access to in-depth itineraries featuring Google Maps with pop up destination information as they travel.

Through the ‘in-app’ rating and feedback service, tour operators can access customers’ real-time ratings.

"Tour operators currently spend thousands of dollars a year collecting and processing customer feedback at the end of the trip, often when it is too late to react. Most tour operators will see Tineri pay for itself with just this feature alone," O’Sullivan says.

Tineri founder Tim Russell said: ‘Tineri gives tour operators the chance to really showcase their expertise and connect with their clients when they are in the destination. We are planning to open up even more opportunities for them to upsell during tours. We believe that Tineri can really help drive additional revenue."

The Tineri app will be showcased at ITB Asia and World Travel Market.