Phillip Schofield has made a video diary about his first trip on a Princess Cruise.
The TV presenter became a brand ambassador for the cruise line despite him never having been on a cruise.
The three-minute video charts his holiday on Royal Princess in the Mediterranean earlier this year.
Each week Schofield, a self-confessed wine enthusiast, will post a new 30-second video.
Schofield said: "For anyone considering a cruise holiday I can’t recommend it enough. In the first instalment I get to blend my very own wine which was definitely one of my cruise highlights!"
Tony Roberts, Princess Cruises’ vice president UK and Europe, said: "I am sure everyone is going to love watching Phillip experiencing his first Princess cruise. He brings his unique personality to the videos which will really engage viewers and give great insight into travelling with Princess Cruises."
The first video is live now and can be viewed at www.princess.com/phillip-schofield.
