Papua New Guinea has pledged to invest thousands of dollars to boost its tourism appeal.
Prime Minister Peter O’Neill said the investment would be directed towards global tourism campaigns.
Tourism, he said, was an untapped resource and one that was often forgotten in the rush to pull minerals from the ground.
"Tourism offers huge potential for the country, not just in the shape of foreign exchange earnings but just as importantly from the perspective of job creation."
The prime minister said his aim was to see international tourism numbers increase by at least 20% over the next two years.
“Tourism is currently a minor industry in Papua New Guinea but with this new investment and all funds focused on marketing our country, it is part of my plan over the next five years to improve and invest in international tourism marketing and tourism infrastructure," he said.
