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Radisson Hotel Group plots Australasia expansion
Monday, 01 Sep, 2022
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Radisson Hotel Group unveiled major expansion plans for Australasia, with a newly expanded brand portfolio.
The expansion will target capital cities and popular regional destinations across Australia and New Zealand, such as Sydney, Melbourne, and Brisbane.
It will be driven through growth models such as strategic alliances and master license agreements with partners.
The Group will explore tactical mergers and acquisitions.
These initiatives will be led by the new business unit in Sydney, which is already operational.
Radisson is doubling down on its mid-scale brands in the market – with Radisson Individuals, Country Inn & Suites by Radisson and Radisson RED spearheading the growth.
Learn more about : Radisson Hotel Group ( United Kingdom )
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