Regent Holidays launches Finland holiday incentive

Regent Holidays is launching a new booking incentive offering travel agents the chance to win a summer short break for two in Finland.
Worth up to £3,000, the short break includes return flights, three nights’ bed and breakfast accommodation and private transfers.
Until 30 April 2025, each time an agent makes a Regent booking they will be entered into a draw to win the break for two at the Barö Hotel.
The prize also includes access to complimentary activities including hiking, berry picking and a morning Finnish sauna.
The incentive is part of a wider campaign with Visit Finland to promote Regent’s varied summer Finland portfolio.
The campaign comprises social media promotion, email marketing and an online agent training webinar which will take place on Friday 14 March.
To help agents close the sale, there will also be a series of special offers available on a selection of Finland holidays.
For example a complimentary lunch at Lake Lahti for guests travelling on the Land of 1,000 Lakes fly-drive or the Finnish Lakeland Summer Break, a saving of up to £135 per person on a break to the Sahanlahti resort on Lake Saimaa or a saving of up to £180 per person on the Finnish Brown Bear Adventure.
Daniele Boni, Product Manager, said: “In the last three years our portfolio of Finland summer itineraries has more than doubled, and we’re seeing a gradual year on year increase in enquiries and bookings.”
“There is a real opportunity here for agents to tap into this growing trend, and we are delighted to be working with Visit Finland to showcase our programme.”
The winner will be announced within the first week of May 2025.
For more information and to join the webinar at 10am on 14 March, agents can contact the Regent team at agencysales@itc-uk.com.
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