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Spending on holidays to reach nearly £2,000 per family
The average British family will spend £1,830 on annual holidays this year,
according to new research from Mintel.
The average family is defined as two adults with two children under 15 and the
majority will be within the UK. The figures include all spending money while on
holiday.
Around 12 million package holidays of four nights or more will be taken and, in
total, families will take 42 million trips, spending at least one night away
from home.
Mintel compiled the findings after interviewing 2,000 adults in the spring, of
which nearly 600 were part of families.
It said the spending figures took into account the heavy discounting of foreign
package holidays this summer, particularly in May and June.
“We’ve looked at everything and obviously the figures for some families are very
low because they are travelling in the UK and staying with friends,” said Mintel
consumer analyst Amanda Lintott.
“We also take account for the fact there is a lot of seasonal discounting of
package holidays.”
The report also revealed an increase in grandparents taking their grandchildren
on holiday and that single parent families have less money to spend on travel.
It also showed an increase in people booking independently.
“There is now overwhelming evidence that holidaymakers, including families, no
longer always opt for the packages offered by the major tour operators,” said
Lintott.
In total, UK families are expected to spend £15 billion on holidays in 2004.
But around 10 per cent of families never take a break, because the costs are too
high.
Report by Jeremy Skidmore
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