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Spring growth for UK hotels
The UK hotel industry is picking up, according to recent figures which show double digit growth in room yields during April.
Hotel consultancy service PKF said occupancy in London hotels rose 3.7% to 75.8% in April, compared to the same period last year. Average room rate rose 8.3% to £104.78, pushing room yields up 12.3 per cent to £79.40.
Hoteliers outside the capital enjoyed similar growth. Bookings in April were up 4% to 71.9% in April compared to the same month last year. Average room rate was up 6.2% to £65.20 and room yield rose 10.4 per cent to £46.89.
To obtain the figures, PKF surveyed a range of hotels across the country, most of them in the three and four-star categories. In London, hotels questioned where in the three to five star bracket.
“These positive figures are extremely good news for the hotel industry, although Easter fell in April last year so the results are not strictly comparable,” said PKF partner Robert Barnard.
“This shows a very positive foundation for the early summer season.”
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