Tourism masterclass to focus on sustainable ROI
Sustainable tourism masterclass other key subjects will include marketing, food and drink and emissions
The list of subjects for next spring masterclass will include:
Four key subjects:
- Sustainable Tourism Marketing
- Sustainable Tourism ROI
- Sustainable Tourism – Food and Drink
- Tourism and Emissions
And 9 questions (so far!):
- All-inclusives and cruises – can they possibly be sustainable?
- Where is there funding for sustainable tourism?
- Tourism and Human Rights why is it a powerful issue?
- Can tourism be a valid sustainable development mechanism?
- Voluntourism – who does it work for?
- What is the marketing vocabulary of sustainable tourism?
- Sustainable tourism certifications and awards – do they work?
- Resort reps and guides – in a sustainable world where should they be domiciled?
- A hot topic
Last year"s spring masterclass was thought to be the "best ever". Presenters/interviewees included: Richard Hammond of Green Traveller, Mark Watson of Tourism Concern, Professor Stefan Gossling, Manda Brookman, Rachel McCaffery,, John Firrell and Jennie Blouet.
See full report HERE http://www.travelmole.com/news_feature.php?news_id=2000895
The next full day intensive sustainable tourism masterclass is scheduled for 8 March in central London cost £500 per person including all meals.
Masterclasses are restricted to a maximum participation of 25 attendees. Early booking discount of 50% is currently available.
BOOK HERE NOW FOR JUST £250 BOOK HERE
Sustainable Tourism Report Suite 2012 – supporters are: ABTA – The Travel Association, ITB Berlin, Discover Ltd., Club Med, Innovation Norway, Thomas Cook Ltd., FourBGB, Cape Town Tourism, Bord Failte, Royal Caribbean Cruise Lines, Green Tourism Business Scheme, MCI Business School Innsbruck
Keep up with the latest sustainable tourism info, special offers HERE
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