Another tourist’s selfie attempt has ended in a traffic death.
A Czech traveller was taking a selfie at the edge of a cliff at Bang Khun Si waterfall on Koh Samui.
Jiri Barta, 32 ignored warnings posted at the site to stand by the edge and then lost his footing, plunging about 100 feet.
Horrified friends clambered down into the ravine where his body lay to give CPR but he sadly died.
"We were just admiring the beauty of the waterfall and he walked over to the edge for a picture. The edge is so steep and he fell onto his back. It took a long time for his body to hit the bottom," said travel companion Romana Uassara.
"There is a sign in both Thai and English barring people from entering, but tourists keep ignoring it. Accidents happened often because the slope is very steep, at almost 90 degrees, and it is very slippery," said Boonchai Wannawatchanasuntorn of Koh Samui’s tourist police.
It is not the first death at the beauty spot.
Two other tourists have fallen to their death from the cliff in recent years, and a Russian tourist was injured in a fall there just a week ago.















