Travel startup TransferTravel.com has appointed Bee Dahl as chief strategy officer.
Dahl was formerly senior director of strategic partnerships at New York’s Roomer Travel, which she joined in 2016.
"This is a great time to be joining TransferTravel.com," she said.
"It is a company with ambitious growth plans, on the cusp of taking off. After two rounds of funding, and pent up interest from the industry, this is a company that has genuinely found a gap in the market, as well as a way of helping empower consumers."
The site, which aims to become the ‘eBay for travel’ helps consumers who can no longer use pre-booked, non-refundable travel arrangements recoup some of their money.
Dahl has been appointed to drive the company’s growth through developing new strategic partnerships worldwide.
Her appointment follows on from TransferTravel.com’s appointment of Jennie McLean as marketing manager.
Simon Powell, the company’s founder and CEO, launched TransferTravel.com after a relationship break up left him with an expensive, romantic hotel package to Dubai worth thousands of pounds that he no longer wanted.
He decided to create the first online marketplace dedicated to travellers who can offload accommodation, flights, package holidays and cruises.
TransferTravel.com has offices in London, the Isle of Man and San Francisco.
