TUI marks opening of 20th Asia hotel


TUI marks opening of 20th Asia hotel

Sunday, 02 Mar, 2025 0

TUI Group has celebrated the grand opening of its 20th hotel in Asia.

TUI BLUE Guilin Watermark Promenade debuted in Guilin. a city renowned for its limestone karsts and picturesque landscapes.

TUI’s Asia portfolio spans seven countries.

Globally, TUI Hotels & Resorts intends to grow from 433 to 600 hotels in the medium term.

“TUI has always been strong in bringing guests from Europe to Asia, examples of this are our Robinson clubs or Riu hotels in the region”, says TUI Group CEO Sebastian Ebel.

“With our new hotels in Asia, we are now also increasingly attracting Asian guests holidaying in the region and are thus growing beyond our European hemisphere.”

Peter Krueger, Member of the TUI Executive Board and CEO Holiday Experiences said: “The great interest from our new franchise partners in the region shows that TUI’s strong hotel brands are well received.”

TUI BLUE Guilin Watermark Promenade hotel features 59 rooms and is situated along the banks of the Li River, providing panoramic views.

An extension of the hotel by 61 rooms is scheduled for the coming months.

In addition, TUI Hotels & Resorts is already planning further hotel openings this year in China and Vietnam as well as a debut in Cambodia.



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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.



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