US cruise retail brand hits UK - TravelMole


US cruise retail brand hits UK

Sunday, 14 Jul, 2010 0

US cruise retailer www.cruises.com has launched a UK site, offering ex-UK sailings, deals in pounds and UK cruise concierges.

The brand, owned by cruise retailer Cruise118, was previously focused on the American market but founders Mat Barritt and James Cole have inked a deal with World Travel Holdings to create a UK face.

Said Barritt: “Despite the recession, the UK cruise market is a thriving one, with latest statistics showing one in ten holidays booked is now a cruise, and predicting 1.65 million Brits will go on a cruise holiday in 2010.

“Holidaymakers are starting to see how well cruise holidays stack up against traditional land-based package deals – and the multiple destination options and luxury service offered on board really makes a cruise stand out as both great value and a way to relax, indulge and get away from it all. 
 
“This new brand means we are perfectly placed to serve these customers with the best possible holidays – tailored to suit their individual needs.”
 
Cruise118 was established in June 2008 by ex MyTravel directors Barritt and Cole. 
 
by Dinah Hatch

 



 

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Dinah



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