Corneel Koster is to join Virgin Atlantic as executive vice president, customer.
He will join from the airline’s joint venture partner, Delta Air Lines, where he is senior vice president – Europe, Middle East, Africa and India.
In his new role, starting in August, Corneel will lead Virgin Atlantic’s customer, product and service strategy and will be responsible for all customer facing teams, including airports, cabin crew, contact centres, clubhouses, customer experience insight and the inflight services team.
Before joining Delta, he was chief operating officer for Aeromexico and before that worked at Virgin Atlantic from 2010 to 2013 as director of operations, safety and security at Virgin Atlantic.
"I’m delighted to be returning to Virgin Atlantic and to join at such an exciting time, as we introduce our first ever A350, begin shaping the customer experience on our A330-neos and introduce a hat-trick of new routes from London Heathrow," he said.
CEO Shai Weiss said Koster’s new role will allow him to strengthen ‘important relationships as part of our transatlantic expanded Joint Venture with Delta and Air France-KLM, taking the partnership to new heights’.
"2019 is an exciting year of growth for Virgin Atlantic, following the launch of our Velocity strategy. I know with Corneel’s record of success he’ll play a pivotal role in realising our ambition to become the most loved travel company for our customers," he added.
