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Virgin Australia expands partnership with Sabre
Sabre Corporation has agreed an expanded partnership with Virgin Australia.
It will unlock enhanced retailing capability.
“We’ve had a strong and highly successful relationship with Virgin Australia for many years, so we’re delighted to build on that foundation,” said Roshan Mendis, CCO, Sabre Travel Solutions.
“Adding this suite of solutions will enable Virgin Australia to step into the future of modern airline retailing.”
Under the new agreement, Virgin will deploy Sabre Air Price IQ and Sabre Ancillary IQ designed to help airlines improve revenue management optimisation.
Powered by Sabre Travel AI, the solutions use flight and market insights combined with advanced machine-learning models.
They have also renewed their multi-year distribution agreement so Sabre-connected travel agencies can continue to book and service air and ancillary offers.
Dave Emerson, CCO, Virgin Australia said: “Our deeper alliance with Sabre will enable us to create better offers for customers.”
Virgin Australia uses an extensive portfolio of Sabre solutions, including Sabre’s Passenger Service Solution (PSS), Fares Manager, E-commerce platform and Network Planning tools.
After relaunching the airline in 2020, Virgin Australia currently flies to 42 domestic and seven international destinations.
Learn more about : Sabre ( United Kingdom )
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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