Virgin Holidays to open shops in department store chain

Virgin Holidays is opening shops in House of Fraser department stores across the UK.

The first opened in Bluewater this week, with more stores set to follow in the coming months including Bath, Chichester and London Victoria.

Each store will be staffed by a team of Virgin Holidays travel experts.

Customer who know what they want can use a touch screen booking system.

Virgin Holidays marketing director Andrew Shelton said: “We’re excited to bring stylish overseas adventures to UK shoppers.

“Our partnership with HIP Hotels brings bespoke experiences tailored by our gurus, which is a perfect match with House of Fraser shoppers.”

By Bev Fearis