Visit Florida has launched a month-long campaign designed to woo UK visitors by ‘brightening up the days of Londoners’.
The ‘Moments of Sunshine’ campaign runs throughout January, each time hosted by a different Florida partner.
The first initiative was at Waterloo train station when the tourist board’s official car hire partner Hertz surprised commuters with free gifts, including fresh oranges and free copies of Family Traveller magazine.
Passers-by could also get their photo taken with an astronaut.
A special Sunburst tuc-tuc will now appear at other locations across the capital, including Canary Wharf, South Bank, Old Spitalfield’s Market, and Westfield shopping centre in Shepherd’s Bush.
